Who We Are
Our Story & Identity
Pink Ribbon Good (PRG) was born from the vision of our "First Four Fighters" and has grown into a powerful community of survivors, supporters, and advocates. We aren't just a service provider; we are a "rainbow in the storm" for those facing the life-altering news of a cancer diagnosis. Led by President and CEO Heather Salazar, our organization is built on the belief that while we cannot yet provide a cure, we can provide the essential "right now" support that makes the fight possible.
Our Community
A Growing Network: What started as a local initiative has expanded into 8 regions across the country, providing a sisterhood of support to thousands.
Our Philosophy: We believe that no one should travel the road of cancer alone. Our team consists of dedicated staff, passionate volunteers, and care navigators who work together to enhance the quality of life for those in treatment.
Our Commitment: As a 501(c)(3) nonprofit, we are fueled by the generosity of donors who believe that practical help—like a hot meal or a clean home—is a vital part of the healing process.
Core Values
Compassion: Meeting patients exactly where they are with empathy and dignity.
Community: Combating the isolation of cancer through genuine human connection.
Reliability: Ensuring that every client can count on us for their most basic needs during their toughest days.
What We Do
Direct Patient Support
Healthy Meals: Delivery of nutritionist-approved, easy-to-prepare meals for clients and their families to ensure they stay nourished during treatment.
Rides to Treatment: Providing transportation to and from medical appointments to remove the stress of commuting.
Housecleaning Essentials: Supplying all-natural cleaning products and tools to maintain a healthy, clean environment for healing.
Emotional & Community Support
Peer Support: Offering both in-person and virtual events to help patients connect with others who understand their journey, reducing the isolation often felt after a diagnosis.
Education: Providing resources and information to help patients and families navigate the complexities of cancer care.
Our Mission: Pink Ribbon Good exists to serve every person and family affected by breast and gynecological cancer... so that no one travels this road alone.